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Module 08
3hr 30min
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Reading: Promotion + IMC
1 hour
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PowerPoint Lecture: Promotion + IMC + Campaign Planning
15 minutes
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Assignment 1: Marketing 200 Capstone: IMC Launch Plan
30–60 minutes
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Assignment 2: Module 8 Assignment 2: Elevate Marketing Simulation
30–60 minutes
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Study Guide & Quiz: Go Now
20 questions
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